The Interplay of Search Ads and SEO for Targeted
Online Lead Generation
How can I get the most B2B leads from search engines without breaking the bank?
What? That is not one of your most vexing questions? Understandable. However, it is one of ours, and we are going to show exactly what we do, how we structure the campaigns and the results and steps we take to make it work for us.
In this webinar we will cover:
- Identifying terms and phrases to test
- Creating a campaign
- Measuring results and making changes
- When to move forward and when to stop
- The time involved and how to speed up results
- Budgeting and ROI
The Human Being’s Guide to Business Growth: A Simple Process For Unleashing The Power of Your People for Growth
Every business owner looking for growth begins by thinking about new products and services, but that’s the wrong place to start. The place to start is inside their company, getting every employee to take responsibility for business development, regardless of their role. Employees need to think, “revenue is my business,” and this book will give readers a simple three-step process (called FIT) to unleash the power of their people for growth.
To Get Your Copy of The Human Being’s Guide to Business Growth Click on the Download Link Below
A framework used by hundreds of businesses affiliated with M&C Information Systems to consistently grow their small businesses. Readers will learn how to classify their sales and marketing activities into segments to attract inbound calls, to get the most from outbound calls, and how to capture and leverage the data these activities generate.
To Get Your Copy of The Perfect Growth Formula Click on the Download Link Below
5 Tips For Starting a Google B2B Adwords Campaign
As a long time Adwords user and past Google Partner, I have some hard-won advice for you as you incorporate Adwords into your marketing mix. Five ideas that will keep you within budget and shorten the amount of time it takes to start producing results from the channel, because once you tap into the massive flood of Google users, if you’re not careful, your budget could be gone and you’ll have nothing to show for it.
LGC Google Ads Search Term Template and Sample
Picking the wrong keyword match type is a surefire way to obtain poor results. Each keyword will produce different results and search values so you must do your research before choosing which keyword is best for your ads and purposes. This template will help you figure that out.
LGC Google Ads Budgeting Template
If you want to launch an Google Ads campaign and are expecting a big ROI, you are going to have to manage that campaign. Start with this budgeting template