Why Trusting Data is Critical to the Success of Your Business
Data helps businesses increase sales, retain customers, manage inventory, and market more effectively. Unfortunately, many businesses still fail to act on it. According to business analytics and marketing experts, this is a common occurrence and stems from a lack of trust.
Marketers Still Struggle to Build a Unified Source of Data
https://martechtoday.com/marketers-still-struggle-to-build-a-unified-source-of-data-241420
Marketers must trust their data and if data proves an assumption wrong — no matter whose assumption it was — it is critical to go with the data and lean into what’s working.
Why Your Business Must Double Down on Data
As we go through these trying times, we need data more than ever to influence and guide how we move forward.
6 Ways Small Businesses Can Become More Data Driven
https://smallbiztrends.com/2020/04/data-driven-decisions.html
If your decision-making process isn’t based on numbers, then you are making decisions on something significantly more dangerous: assumptions.
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