The decision to hire a digital marketing agency for your business is not one to take lightly. It may help to know, however, that hiring such an agency has several benefits and may end up being the smartest investment you ever make in your business.
Hiring a marketing agency is one of the most important decisions a business can make. The right marketing agency can do wonders for your business – saving you time, money and headaches.
This week we bump into a few of our favorite topics. This time it’s Artificial Intelligence being applied to prospecting for big deals in the Bay Area, a market for digital haute couture, a paper suggesting saying Thank You won’t get you further with the donor class, and a little story about office temperatures, women, and productivity.
One thing all businesses (large or small, mass or niche), have in common is the need to pinpoint a target audience and figure out what exactly that audience needs from them. That’s because knowing exactly who you are marketing to allows you to employ the type of strategies that will get you noticed by those individuals.
The week’s best lead generation links are here for you. This week we talk about Amazon’s dungeon, why it’s hard for people to make decisions, how stereo was sold when everyone was happy with mono, and a little research on how familiarity and impressions work together. The lesson is that humans are complex decision making creatures.